skate (nick)

SUBCULTURE

new age / urban

TOTEMS

vintage/ street

COLOURS

red,black,green,silver,white,yellow,blue

style

new age/ vintage/ graffity

AGE GROUP

teenagers - young adults

SEASON

winter - autum

GEOGRAPHICAL DISTROBUTION

uk , usa, australia, japan

SOCIAL POLITICAL OR ENVIROMENTAL AWARENESS

use vegitable inks , reycyled plastic and glass

PRODUCTS

skateboards, clothes and accesories, skate accesories

TYPE OF FABRICS

leather, vinyl

NAME OF BRANDS

ground, vertical industries, butched

dean

subculture
punk,skate,graffiti.

totems
dragons,wizards,witches and wild animals, guitars.

symbols
guitars
colour
blues,reds,black,white and greys.

historical style
90's grunge,80's punk

age group
16-25

gender
unisex

season
all seasons

geographical distribution
america,australia,europe

define the products in the range
denim jackets,shirts,hats

types of fabrics
cotton,denim

names of your brand
bad idea
fastlane

CANDICE..-..SNOW

1 Subculture
Dadaism - Punk

2 Totems
Snow White - Bambi


3 Symbols
Acorns - Lambs - Apples

4 Colour
Dark Blues - Majenta - Browns - Blacks - Indigo - Greens

5 Hisorical style
Pop Art

6 Age Group
16+

7 Gender
Female + Male

8 Season
Winter - Autumn

9 Geographical Distribution
Canada - New Zealand - Australia - America - Greenland - Japan

10 Social, Political or Environmental awareness
'Environmental awareness'
- Recyled Scarfs recycled out of plastic
- Humorous/Serious Prints of messeges about environmental issues

11 Define the products in the range
Goggles - Jackets - Boots - Gloves

12 Types of Fabrics
Wool - Faux Fur & Leather - Cottons

13 Name/s of your brand

- Terrain - FrOze - Snuw - Floating Flake - White As Snow

Those were my top 5 out of about twenty (some seemed rediculously off subject :P ),

But after much consideration, I am happy the the title-

'White As Snow' :)

<3

Betty ---- Surf

1 Subculture
Beijing opera, surf, trance

2 Totems
Seahorse, beijing opera face

3 Symbols
Seahorse, beijing opera face, spots, lines,circles

4 Colour
Orange, yellow, blue, black, red

5 Hisorical style
Postmodernism

6 Age Group
kids and adult

7 Gender
Female

8 Season
Summer

9 GeographicalDistribution
Beach town

10 Social, Political or Environmental awarness
Energe waste

11 Define the products in the range
Swimwear, beach dressing

12 Types of Fabrics
Blends, woven, metallic, textured, spandex, polyester

13 Name of your brand
12.13, Bz, SEAhorse, COOLme, Trance, I MO, Breeze....(still thinking)

14 Themes to explore in fabric fashion range
Abstract retro

Snow - Veronica

Subculture:

• Winter Sports
• Urban
• Youth

Totems:

• Polar Bear
• Wolves / snow dogs
• Trees

Symbols:

• White Mountains
• Snow flake

Colours:

• Cool blue
• Baby pink
• Cream
• Silver
• Black

Historical Style:

• Nordic Style
• Modern

Age Group:

• Young Adult +
  

Gender:

• Female
  

Season:

• Winter

Geographical Distribution:

• Base of mountains
• Small village

Products:

• Hats
• Glasses
• Gloves
• All snow gear
• Snow equipment
• Boots

Types of Fabrics:

* Knitted
* Nylon and polyester microfibers
* Waterproof
* Fleece

Name for brand:

• Mountain Blue
• Ski Free
• Marked Slopes
• Ski Breeze
• Ski in Style
• Fresh
• Get Cool
• Avalanche

Themes in fabric fashion range:

• Nordic Patterns

Surf Wear (Kelly)

1. What subculture/s does your label appeal to.

• Surfing
• Mod (a subculture that originated in London, England in the late 1950s.)

2. What totems are important to intended market?

• Water, plant, daisy and fleur-de-lis

3. What symbols will occur as motifs on fabric designs?

• Water drops, waves, leaves
• Mod bulls-eye symbol
• Adinkra symbols (which represent concepts are found everywhere in Ghana, West Africa; they are used to communicate evocative messages that represent parts of their life or those around them.)

4. What will be the colours of this seasons range?




5. What historical styles will you as a designer reference and use in your fabric prints and motifs?

• 1950’s retro
• 1930’s (later Art Deco)
  
  

6. What age group are you targeting with your fabrics and styles?

• 30-50 y.o.

7. What gender are you targeting with your fabrics and styles?

• Females

8. What season?

• Spring/Summer

9. Geographical Distribution? Name 1-4

• Australia
• New Zealand
• USA
• Canada

10. Social, Political or Environmental awareness? If so what issues rattles you the most.

• Environmental (eco-friendly fabrics)
• Supporting women’s groups in other countries

11. Define the products in the range.

• Swimsuits, t-shirts, shorts, dresses, skirts
  
  

12. Types of fabrics?

Eco-friendly materials including recycled fabrics, hemp plus organic cotton and linen (that is grown, processed, and produced without using pesticides and other toxic chemicals.) A hint of spandex for swimwear to give it stretch.


13. Name of your brand?

Brainstorming words:

• ocean, wave, surf, surfer
• green, eco, tree, enviro, earth
• live, love, project, connect
  
  

• eco surf project
• eco surf matter
• eco surf life
• eco surf connection
• eco friendly apparel
• invoke eco surf
  
  

14. Themes to explore in fabric fashion range?

• Retro graphics, symmetric patterns, floral, surf.

skateboards by Nari Brown

1.Subculture?
Skate/surf - Dogtown, , street skating, retro style
2. Totems?
Tikitiki Totem (represents nature), 1970 shape skateboards, Nature.(strong theme)
3. Symbols?
Surf4Life logo. Tribal symbols of the Samoan people.
4. Colours
black, blue, red, green, woodGrain, cool and warm
5. Historical style
1970's. Dogtown - Santa Monica - Venice Beach, Z-boys, 70's.
6. Age Group?
All skaters
7. Gender?
mostly male.
8. Season?
Summer
9. Geographical Distribution?
Santa Monica, Brisbane city, Mermaid Beach, Los Angeles, east coast OZ.
10. Social, Pollitical or Environmental awareness ?
-Environmental - Sustainable and healthy living to benefit both nature and human’s.
- & political. –fuck the ploice!
11. Define the products in the range.
Clothes - vintage, designer
Skateboards – old school boards only.
Surf wear – only clothes and apparel. NO SURFBOARDS.
12. Types of fabrics?
synthetics, blends,textured, COTTON
13. Name of your brand?
Brown Brothers Sk8 Boards.
14. Themes to explore in fabric fashion range?
Images, prints, textures,
15. Anything else you need to state?
Nope.
I will have a fully wooden and polished floor with funky abstract designs for my walls and a single colour for the ceiling.
I will incorporate a strong theme of nature into every aspect of this project I can.